A/B split testing headlines that nobody will read.
Paying thousands of dollars for a premium website that has no visitors.
Using every social media platform when you barely have 5 followers for one of them.
These are all things you don’t have to worry about unless you’ve reached a certain point in your business.
If you’re still in Step 1 of a process, worry about Steps 1 & 2 before worrying about Step 10.
You’ll waste a lot of time, money, and energy with Step 10 if you haven’t gotten the important stuff taken care of first.